Free PPC Audit That Finds Wasted Spend & Quick Wins
Free PPC Audit That Finds Wasted Spend & Quick Wins
What We Audit (So Your PPC Stops Leaking Budget)
Wasted Spend + Search Term Waste
Negative keyword gaps, irrelevant queries, match type misuse, and spend that does not generate qualified leads.
Account Structure + Campaign Architecture
Are campaigns organized by intent? Is the funnel clear? Are budgets and objectives aligned to revenue outcomes?
Tracking (GA4 + GTM) + Conversion Integrity
If tracking is wrong, PPC results are fake. We review events, form tracking, call tracking guidance, and UTMs.
Ads + Creative Quality + Assets
Ad copy relevance, RSA assets, creative testing gaps, and weak messaging that inflates CPL.
Landing Page Leaks (CRO)
Speed, trust proof, message match, CTA clarity, form UX, and mobile conversion blockers that reduce ROI.
Budget + Bidding Strategy Guardrails
We identify where to reallocate budget, when to use automation, and what guardrails prevent wasted learning.
Frequently asked questions
Common questions,
clear answers.
What budget do I need to get started?
Your budget depends on the target market, cost per click, offer and sales value. We recommend a testing scope after reviewing these factors.
How do you track conversions and enquiries?
We agree the important actions, configure tracking and check the complete journey from ad click to enquiry. Lead quality should also be reviewed with your sales team.
How often will I receive reports?
Reporting frequency is agreed in the management scope. Reports explain performance, changes and the next priorities.