Paid advertising success is not “more clicks.” A Free PPC Audit from Sync Soft Solution identifies what is blocking performance: account structure issues, search term waste, weak targeting, broken tracking, and landing page leaks that increase CPL. If you want lower CPL, better lead quality, and clear ROI visibility, start here.
Wasted Spend + Search Term Waste
Negative keyword gaps, irrelevant queries, match type misuse, and spend that does not generate qualified leads.
Account Structure + Campaign Architecture
Are campaigns organized by intent? Is the funnel clear? Are budgets and objectives aligned to revenue outcomes?
Tracking (GA4 + GTM) + Conversion Integrity
If tracking is wrong, PPC results are fake. We review events, form tracking, call tracking guidance, and UTMs.
Ads + Creative Quality + Assets
Ad copy relevance, RSA assets, creative testing gaps, and weak messaging that inflates CPL.
Landing Page Leaks (CRO)
Speed, trust proof, message match, CTA clarity, form UX, and mobile conversion blockers that reduce ROI.
Budget + Bidding Strategy Guardrails
We identify where to reallocate budget, when to use automation, and what guardrails prevent wasted learning.
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