Microsoft Advertising (Bing Ads) • PPC Agency • Delhi / India / Global

Scale Leads & Sales with Bing Ads (Microsoft Ads)
that actually tracks ROI.

Sync Soft Solution builds and manages Bing PPC campaigns for businesses that want lower CPCs, high-intent traffic, and better conversion efficiency. From account setup, keyword strategy, UET tracking, Shopping feeds, remarketing, to landing page CRO — we handle it end-to-end.

Search + Shopping + Remarketing
LinkedIn profile targeting (where available)
Conversion Tracking + UET
Weekly optimisation + reporting

Want full SEO support too? Explore: SEO Services, SEO Services in Delhi, Local SEO / GMB.

Bing AdWord and PPC Services - Sync Soft Solution
Setup time
48–72h
Tracking + launch
Best for
B2B
High intent desktop
Focus
ROI
Leads & sales
✅ UET + Conversion goals ✅ Merchant Center / Feeds ✅ Search terms cleanup ✅ Landing page CRO
Quick Navigation
Jump to the section you need — intent-focused and easy to scan.

Why Microsoft Advertising (Bing Ads) makes sense

If your goal is high-intent leads (calls, forms, WhatsApp) or sales, Bing Ads can be a strong growth channel — especially when Google Ads is saturated. Microsoft Advertising often has a different audience mix: more desktop usage, strong presence in corporate environments, and valuable reach across Bing, Yahoo, AOL, and Microsoft partner networks.

The win is not “traffic for traffic’s sake”. The win is clean targeting + proper tracking + consistent optimisation. That’s where we operate: we build campaigns that match your offer, landing page, and conversion actions — so budget gets spent on measurable outcomes.

  • Lower CPC opportunities in many niches compared to Google Ads.
  • Better quality on desktop — ideal for B2B, services, high-ticket.
  • Shopping Ads + Merchant Center for eCommerce growth.
  • Remarketing to bring back warm visitors and convert them.

When Bing Ads works best

Bing Ads is excellent when you want predictable lead flow and your audience is likely to search on desktop, Microsoft ecosystem, or in corporate networks. We typically see strong performance for:

B2B Services

IT, agencies, software, consulting, manufacturing, logistics.

Local Leads

Delhi/NCR + pan-India lead gen for clinics, institutes, services.

High Ticket

Education, real estate, finance, travel, premium products.

eCommerce

Shopping feeds, dynamic remarketing, cart recovery.

If you’re also fixing SEO fundamentals, check: SEO Audit, GEO + Web Design SEO, Off-Page SEO.

Our Bing Ads / Microsoft Ads PPC Services

Everything needed to build, track and scale profitable campaigns — with clear intent alignment (keywords → ads → landing page → conversion).

Search Ads (Lead/Sales)

High-intent keywords, negative keyword strategy, RSA/ETA (where applicable), extensions, location targeting, and device bid adjustments.

  • Keyword clustering by intent
  • Search term clean-up weekly

Shopping Ads (Merchant Center)

Microsoft Merchant Center setup, product feed optimisation, titles, GTIN, categories, and Shopping campaign structure for ROAS.

  • Feed health + disapproval fixes
  • Category & margin-based bidding

Local Lead Campaigns

Geo-targeting, call extensions, location extensions, landing pages built for “near me” intent, and lead quality filtering.

  • Call tracking & lead scoring
  • Landing page CRO improvements

Audience Ads

Expand reach using Microsoft Audience Network with interest signals, custom audiences, and conversion-based optimisation.

  • Creative & message testing
  • Cold + warm audience split

Remarketing

Bring back visitors who didn’t convert: product viewers, cart abandoners, lead-form drop-offs — and close them with better offers.

  • Segmented audiences (7/14/30 days)
  • Offer + CTA optimisation

Tracking + Analytics

UET tag, conversions, offline conversion imports (where possible), GA4 alignment, call/WhatsApp tracking, and clean reporting.

  • Event mapping for ROI
  • Lead quality & spam filtering

Want to show performance proof? Visit: SEO Results (case studies style), and for error handling improvements see: 404 Error Page.

Our PPC Process (Built for results)

This is the same process we use for predictable growth — research → build → track → optimise → scale.

1) Audit & Strategy

Keyword intent map, competitor scan, landing page review, and KPI setup (CPA/ROAS).

2) Build Campaigns

Ad groups, copy, extensions, negatives, locations, and device strategy.

3) Tracking Setup

UET + conversions, GA4 alignment, call/WhatsApp tracking & lead quality controls.

4) Optimise & Scale

Search terms, bids, quality, audiences, and landing page CRO to reduce CPA / raise ROAS.

Bing Ads for eCommerce: WooCommerce, Shopify, WordPress Stores

If you sell products online, Shopping campaigns + remarketing can be a game-changer — but only when feed + tracking is correct.

What we set up for eCommerce PPC

  • Microsoft Merchant Center + store verification
  • Product feed optimisation (titles, GTIN, images, categories)
  • Shopping campaigns (priority structure + margin-based bidding)
  • Dynamic remarketing (cart abandon + product viewers)
  • Conversion tracking (purchase, add-to-cart, checkout, phone/WhatsApp)

Planning an eCommerce build? Visit: eCommerce Website Design & Development.

Common issues we fix (to improve ROAS)

  • Tracking mismatch between ads platform and GA4 / store
  • Feed disapprovals (GTIN, images, shipping policy)
  • Poor product titles that don’t match search intent
  • Weak landing page speed / mobile UX causing drop-offs

We combine PPC with SEO for compounding growth — explore: SEO Services.

Bing Ads / Microsoft Ads Pricing (INR + USD)

Clear, practical packages. Final quote depends on number of campaigns, products (for Shopping), regions, and tracking complexity.

Monthly Management Packages

Includes setup + optimisation + reporting. (Ad spend is separate.)

Plan Best For Price (INR) Price (USD)
Starter
1–2 campaigns
Small businesses starting Microsoft Ads, lead generation, local targeting. ₹9,999 / month $199 / month
Growth
3–5 campaigns
Scaling Search + Remarketing + better tracking, multi-location intent. ₹19,999 / month $399 / month
eCommerce
Shopping + feed
Merchant Center, feed optimisation, Shopping campaigns, ROAS focus. ₹29,999 / month $599 / month
Enterprise
Custom
High budgets, multiple regions, advanced reporting, CRO, and automation. Custom Custom

Note: If you also need Local SEO / GMB growth, open: Local SEO Services and SEO Services in Delhi.

FAQs: Bing Ads (Microsoft Advertising) PPC Services

It’s not “better” — it’s different. Many businesses use both. Bing Ads can bring lower CPCs and strong desktop intent, especially for B2B and services. We recommend using Bing Ads to capture incremental demand and diversify acquisition risk.
Yes. We can optimise your existing landing page or build a conversion-focused one. Faster load + clear offer + trust signals directly improves CPA. If you need web help, check: GEO Web Design Services.
Yes. We structure campaigns by city/region, match keywords with local intent, and track calls/leads. For local visibility support, see Local SEO Services.
Yes. We handle Merchant Center, product feeds, Shopping campaigns, and conversion tracking for WooCommerce, Shopify, WordPress and custom stores. Also see: eCommerce Website Development.
Call 8750347699 or email info@syncsoftsolution.com. For quick discussion: WhatsApp.
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